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Business Trends in Practice: The 25+ Trends That are Redefining Organizations

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ISBN: 978-1-119-79558-2

November 2021

352 pages

Description

WINNER OF THE BUSINESS BOOK OF THE YEAR AWARD 2022!


Stay one step ahead of the competition with this expert review of the most impactful and disruptive business trends coming down the pike 

Far from slowing down, change and transformation in business seems to come only at a more and more furious rate. The last ten years alone have seen the introduction of groundbreaking new trends that pose new opportunities and challenges for leaders in all industries. 

In Business Trends in Practice: The 25+ Trends That Are Redefining Organizations, best-selling business author and strategist Bernard Marr breaks down the social and technological forces underlying these rapidly advancing changes and the impact of those changes on key industries. 

  • Critical consumer trends just emerging today—or poised to emerge tomorrow—are discussed, as are strategies for rethinking your organisation’s product and service delivery. The book also explores: 
  • Crucial business operations trends that are changing the way companies conduct themselves in the 21st century 
  • The practical insights and takeaways you can glean from technological and social innovation when you cut through the hype 
  • Disruptive new technologies, including AI, robotic and business process automation, remote work, as well as social and environmental sustainability trends 

Business Trends in Practice: The 25+ Trends That Are Redefining Organizations is a must-read resource for executives, business leaders and managers, and business development and innovation leads trying to get – and stay – on top of changes and disruptions that are right around the corner. 

About the Author

Bernard Marr is an internationally best-selling business author, keynote speaker and strategic advisor to companies and governments. He is one of the world's most highly respected voices and a renowned expert when it comes to topics such as artificial intelligence, big data and blockchain. Bernard is one of the world’s most prolific writers and influencers on upcoming technology trends, and is now a renowned leading futurist. He has a regular and extremely popular column in Forbes (3 articles per week) on AI, the Internet of Things, machine learning and blockchain. He has written over 250 Forbes articles on new business trends and technologies, and gets about 1 million views per month on Forbes.

As the founder and CEO of Bernard Marr & Co ( https://www.bernardmarr.com/default.asp) he regularly advises the world’s best-known organizations on digital transformation and business performance - including Accenture, Astra Zeneca, Microsoft, Google, Oracle, IBM, Cisco, HPE, SAS, Cloudera, Qlik, Talend, Salesforce, Nokia, Box, Dell, HPE, Walmart and many more.

Bernard Marr is also a top 5 LinkedIn business influencer, which means his posts get LinkedIn promotion to reach a maximum audience. In addition to this he also writes for Huffington Post, the World Economic Forum, Business Insider, and many more. Bernard has also been featured on TV and radio (e.g. BBC News, Sky News and BBC World) as well as in high-profile publications including The Times, The Financial Times, the CFO Magazine and the Wall Street Journal.